Rebecca Castellani

Robby Yung, CEO of Animoca Brands – one of the top five global blockchain game companies – delivers this MGS GVC 1.0 session on the ways in which blockchain technology allows developers to create a more memorable experience for gamers.

Topics covered in this session include: 

  • The “Internet of value” and true digital ownership
  • Using blockchain for security, digital ownership, the trading of assets, and cross-platform capability
  • Understanding the differences between fungible tokens (e.g. Bitcoin) and non-fungible tokens (e.g. Cryptokitties) 
  • How blockchain shifts asset ownership to the user and preserves asset value
  • Leveraging third-party brands in mobile gaming
  • Appealing to users through IP and branded content
  • Using NFTs to connect with fans and create a long-term fan community
  • The cost-benefit of paying out royalties and license fees for IP
  • Play-to-earn opportunities in games like The Sandbox

For more on creating an in-game economy and a memorable gaming experience using blockchain technology, watch the full video session.

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