Promos codes have been around forever, but in the post-IDFA era, they have new importance. Learn how these simple ...
The past two years have seen many challenges for mobile growth marketers, but solutions are also emerging. From ...
Will location-based marketing be a casualty of ATT and the privacy era? Not likely.
Learn about the UI/UX trends that lead to success with mobile app users in Latin America. And get a peek at three ...
Apple introduced iOS 15 last week, rolling out new changes for app marketers to contend with. Learn about the ...
Post your first job listing today and get on the right track to finding your next great hire. Or post your resume ...
Achieving and maintaining the basics of UI design — simplicity and visual hierarchy — in your mobile app design ...
WhatsApp has become a ubiquitous tool across LatAm. So, what is it that’s powered this messaging app to such ...
New roles for MGA founders, Dave Westin and Jen Laloup, signal dynamic growth and a mission-driven approach. Learn ...
There is, indeed, life after ATT, and it brings a wealth of opportunity for those who take action now. Get your ...
Last year, GAMEE introduced the first play-to-earn experiment on its current free-to-play experience. Learn how ...
HBO Max was overwhelmed by the interest in the finale of "Mare of Easttown." Learn why the ability to scale your ...
Is your gaming app losing players? Learn the most common reasons why users churn out of your gaming app and ...
When Yotta decided to A/B test its referral program rewards the team learned that "less" is, in fact, sometimes ...
By using Big Data and IoT together, app developers are building better apps and finding ways to improve existing ...
Mobile app developers need to consider connectivity, which is why going "offline-first" just may be the solution ...
My team and I have been readying ourselves for the post-IDFA-world, and we have some advice for how to thrive in ...
Get the latest on IDFA, i0S 14, the ATT rollout, and how marketers and developers can work together to boost ...
Perfecting your retention strategy is a complex task with many moving parts, but Lottie animations can help at ...
Elizabeth Giorgi, Co-Founder and CEO of soona, dives into how branding can improve and evolve to be more ...
Customer service is an important part of user satisfaction. Learn how to optimize the experience for your app and ...
Explore the different perceptions Millennials and Gen Z have when it comes to brands, and how to cultivate brand ...
Tune in as Catherine Connelly, Co-Founder and SVP of Marketing at The Meet Group delivers this session on knowing ...
Go beyond push notifications and learn how to implement an inbox to help boost retention and engagement.
Join Farhad Divecha, Director at AccuraCast as he shares how sports brands are evolving to engage mobile audiences ...
In the wake of IDFA, app opt-ins are more important than ever before. Learn a few foundational marketing ...
Retargeting is key to your app growth strategy. From UA to retention, learn the ins-and-outs of retargeting with ...
Learn how rewarded advertising is changing the way mobile games think about monetization and user retention in ...
Tune in as Charles Ng, the VP of Enterprise AI at Appier shares his insights on increasing engagement and ...
The app industry changed a lot in 2020. Now it's time to synthesize what we learned into app marketing tips for ...
Perhaps the best investment when developing or updating an app is market research. Learn how to collect the ...
If you missed your chance to ask our panel of experts your questions about IDFA, here is your chance to relive it ...
The success of food delivery apps in Latin America can teach you a lot about learning to give your audience what ...
Paid UA is increasingly important, but that doesn't mean you can forget organic growth. Incorporate these ...
CAC is on the rise in 2021. Learn how ATT has contributed to this problem and how you can help mitigate these ...
Do you have dreams of increasing your app’s revenue stream this year? Now is the time to launch a subscription ...
Learn the ins and outs of the mobile gaming market in LATAM, and discover the tips that can help propel you to ...
We assume that there is a positive relationship between paid traffic and organic traffic. In other words, the more ...
There are plenty of creative app marketers are already thinking about growth in 2022. Learn how to measure and ...
As president of Money20/20, the largest Fintech industry event, Davies started the RiseUp program in 2018 as a ...
Discover MGS20 speaker Lomit Patel's framework for evaluating the state of automated marketing and find out if you ...
Explore some of the trends shaping mobile gaming in 2022, and learn how you can be a part of shaping the ...
Retention is integral to sustainable growth. Learn how a great onboarding process can help improve retention rates ...
SMS messages have a 98% open rate, but only 39% of businesses use text-based marketing. Learn how SMS marketing ...
Miray Alanlar, Senior Product Marketing Manager, FanDuel, and Kristine Newman, Sr. Director of Product Marketing, ...
Michael Jessen at Social Point, fills us in on what the his team has learned about playable ads.
Smart marketers are putting user retention at the heart of their mobile strategies, after years of spending big ...
MGA is pleased to announce an innovative hybrid strategy for our next edition of MGS GAMES, taking place at San ...
Fintech and mobile are becoming inextricably linked. Learn about our new Fintech Growth Talk podcast and how you ...
Learn about the mobile games taking Latin America by storm as people turn to their mobile devices for ...
Many gaming studios in LATAM are proving their worth, and may soon be able to contend with bigger players from ...
LATAM has been overlooked in the past by game developers who had their sights set on other markets. Learn why ...
If you haven’t already adjusted to the “new normal” of mobile commerce, here are the top five trends app marketers ...
To help app developers and app marketers discover a path to successful ASO, Mobile Growth Association has ...
When we talk about the fintech industry, we’re often focused on highly disruptive technology firms taking on large ...
Even the most seasoned app marketer can struggle with an effective Instagram presence. Keep these tips in mind, to ...
Want to keep users engaged while growing your app? Learn how Latin American unicorn Rappi builds user loyalty with ...
Announcing the Mobile Growth Summit Global Virtual Conference powered by MGA is coming to a computer screen near ...
