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      Smart strategies to keep users hooked on your app—and great tools that help
    Diversify your portfolio to power your growth strategy  

    Convincing numbers and powerful reasons to optimize your organic traffic

    Peggy Anne Salz Posted Aug 8, 2019 12:30:00 PM
    Podcasts Featured

    It's a no-brainer that data fuels effective app marketing--but what data should you use? Our host Peggy Anne Salz catches up with Enric Pedró, CMO of Lab Cave — an ASO and mediation company — to discuss why marketers need to move beyond market averages and focus on analyzing their own data. Enric also lifts the lid on Lab Cave's ASO bot, which forecasts market trends and analyzes over 500,000+ keywords in over 14 languages to give app marketers a leg up on their rivals and get more mileage out of their organics.

     

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